Nadine Lustre is securing that bag, and it isn’t just limited to her roles on the big and small screen.

From the silver screen to our TV sets, Nadine Lustre has done it all with her films and teleseryes. But not one to rest on her laurels, Nadine has also diversified her career to include other ventures, most notably in business. While business moves are no stranger to the Deleter star, with a makeup line and perfume releases under her belt, these past couple of years have seen Nadine really flex her entrepreneurship.

If you think about it, Nadine is giving Rihanna vibes with how the musician has built her Fenty business empire over the years (but hopefully Nadine doesn’t take as long as Riri to drop a new project). And the best part is that most of Nadine’s business ventures are tied to her advocacies from mental health to environmental protection. Talk about walking the talk. See how Nadine channels her inner businesswoman below.

STEPPING INTO ONLINE SHOPPING

Nadine participates in community markets now and then where she sells some of her pre-loved clothes. But if you can’t go to one, you can shop for her stuff online. On nadinelustre.store, you will find a selection of secondhand items from Nadine’s wardrobe that you can purchase. You can also cop Nadine’s Luster perfume on the site. And, there’s also betty-blooms.com, an online store for all things indoor plants where you can buy plants, supplies, tools, and more to keep your indoor garden thriving. 

MAISON BUKANA WINES

Named after the resort in Siargao, Maison Bukana Wines is the wine brand started by Nadine, Christophe Bariou, and their business partners in 2023. These are French-made wines designed to fit the taste buds and sensibilities of Filipino palates. Currently, there are three signature wines on offer: Les beaux jours reviennent (a somewhat fruity wine that means “the beautiful days are ahead” in French), Presqu’île (a white wine meaning “almost island” or “peninsula”), and Vendange d’Été (a red wine translating to “Summer Harvest”). If you’d like to try one of the wines, you can shop them here. 

MIND YOU

Mental health is a cause that has always been near and dear to Nadine. That advocacy has led her to, among other things, invest in Mind You, a platform and app focused on destigmatizing mental health in the Philippines. They offer consultations and sessions with psychiatrists and therapists that are more accessible to the general public, share information regarding mental health and its many facets, and even organize summits and events to further bring the conversation to light. You can check out more of them here. 

VERDE SIARGAO

Have you ever loved a restaurant so much that you wanted to run a franchise? That’s the case for Nadine and Christophe as their love for Verde Puerto Princesa (there’s also another branch in El Nido) inspired the duo to bring it to Siargao. Open every day from 8 AM to 9:30 PM, Verde Siargao is a 100% plant-based restaurant that specializes in healthier options of resto staples such as pizzas, burgers, pasta, and poke bowls. They even have a selection of Maison Bukana Wines on the menu. So, the next time you’re in Siargao and looking for a place to eat, you know where to go. 

DEHUSK

Nadine is a noted vegan and advocates for more ethical ways of consuming our food. It’s a lifestyle and advocacy that is reflected in the businesses she gets into. Case in point: Nadine, Christophe, and a few business partners are set to launch Dehusk, a plant-based milk brand. Unlike many of the milk brands you see on grocery store aisles, Dehusk prides itself as a plant-based and sustainable alternative that is good for your body and the environment. The lactose, dairy, and gluten-free brand is also locally made, with materials sourced from local farmers.

 

COOL GIRL PROJECTS

INSTAGRAM/NADINE 

When you’re Nadine Lustre, even your sponsored and paid posts look aesthetic and that they naturally belong on the feed. It’s that energy that is at the heart of Cool Girl Projects. Think of this growing business as a creative services provider run by cool girls (aka Nadine and some of her friends) that make any paid output look like it belongs on an it-girl’s IG feed. As of this writing, the business is still in its infancy, but they are currently hiring.